{"id":5916,"date":"2023-12-21T20:06:48","date_gmt":"2023-12-21T11:06:48","guid":{"rendered":"https:\/\/dgloss.co.jp\/?post_type=column&p=5916"},"modified":"2023-12-21T20:14:54","modified_gmt":"2023-12-21T11:14:54","slug":"loyal-customer","status":"publish","type":"column","link":"https:\/\/dgloss.co.jp\/en\/column\/loyal-customer\/","title":{"rendered":"\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u306f\u512a\u826f\u9867\u5ba2\u3068\u306e\u9055\u3044\u3084\u4f5c\u308a\u65b9\u3092\u8a73\u3057\u304f\u89e3\u8aac"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

\u4f01\u696d\u304c\u7af6\u5408\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308a\u3001\u58f2\u4e0a\u3092\u4e0a\u3052\u308b\u306b\u306f\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u5b58\u5728\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n\n\n\n

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\u300c\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u512a\u826f\u9867\u5ba2\u306e\u9055\u3044\u304c\u308f\u304b\u3089\u306a\u3044\u300d
\u300c\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u80b2\u6210\u65b9\u6cd5\u3092\u77e5\u308a\u305f\u3044\u300d<\/p>\n\n\n\n

\u3053\u306e\u3088\u3046\u306a\u60a9\u307f\u3092\u6301\u3064\u62c5\u5f53\u8005\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n

\u305d\u3053\u3067\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u5b9a\u7fa9\u3084\u3001\u512a\u826f\u9867\u5ba2\u3068\u306e\u9055\u3044<\/strong>\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002\u80b2\u6210\u65b9\u6cd5\u3082\u7d39\u4ecb\u3057\u307e\u3059\u306e\u3067\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n

\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u306f\u611b\u7740\u3084\u4fe1\u983c\u306e\u3042\u308b\u9867\u5ba2\u306e\u3053\u3068<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u306f\u3001\u4f01\u696d\u3084\u4f01\u696d\u304c\u63d0\u4f9b\u3059\u308b\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u611b\u7740\u3092\u6301\u3061\u3001\u7d99\u7d9a\u7684\u306b\u8cfc\u5165\u3084\u5229\u7528\u3092\u3059\u308b\u9867\u5ba2\u306e\u3053\u3068<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

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\"\"<\/figure>\n\n\n\n

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\u30d1\u30ec\u30fc\u30c8\u306e\u6cd5\u5247\u306f\u30011880\u5e74\u4ee3\u306b\u30a4\u30bf\u30ea\u30a2\u306e\u7d4c\u6e08\u5b66\u8005\u304c\u898b\u51fa\u3057\u305f\u3082\u306e\u3067\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u5272\u5408\u306f2\u5272\u3068\u3042\u307e\u308a\u591a\u304f\u306f\u3042\u308a\u307e\u305b\u3093<\/strong>\u3002<\/p>\n\n\n\n

\u3057\u304b\u3057\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306f\u7af6\u5408\u4ed6\u793e\u306b\u79fb\u884c\u3059\u308b\u3053\u3068\u306a\u304f\u3001\u7d99\u7d9a\u7684\u306b\u5229\u7528\u3059\u308b\u305f\u3081\u58f2\u4e0a\u306e8\u5272\u3092\u5360\u3081\u308b\u3068\u3082\u3044\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/font><\/strong><\/p>\n\n\n\n

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\"\"<\/figure>\n\n\n\n

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    \n
  1. \u512a\u826f\u9867\u5ba2\u3068\u306e\u9055\u3044<\/li>\n\n\n\n
  2. \u30ea\u30d4\u30fc\u30bf\u30fc\u3068\u306e\u9055\u3044<\/li>\n<\/ol>\n\n\n\n

    \u512a\u826f\u9867\u5ba2\u3068\u306e\u9055\u3044<\/h3>\n\n\n\n

    \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u512a\u826f\u9867\u5ba2\u306e\u9055\u3044\u306f\u3001\u5229\u7528\u983b\u5ea6\u3068\u58f2\u4e0a\u8ca2\u732e\u5ea6<\/font><\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

    \u512a\u826f\u9867\u5ba2\u306f\u3001\u5358\u767a\u3067\u306e\u58f2\u4e0a\u8ca2\u732e\u5ea6\u306f\u9ad8\u3044\u3082\u306e\u306e\u3001\u7d99\u7d9a\u5229\u7528\u3059\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u304a\u5f97\u306b\u5229\u7528\u30fb\u8cfc\u5165\u3067\u304d\u308b\u60c5\u5831\u3092\u5165\u624b\u3059\u308c\u3070\u3001\u4ed6\u793e\u306b\u79fb\u884c\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

    \u4e00\u65b9\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306f\u3001\u4f01\u696d\u306b\u611b\u7740\u3092\u6301\u3061\u4fe1\u983c\u3092\u5bc4\u305b\u3066\u3044\u308b\u306e\u3067\u3001\u7d99\u7d9a\u7684\u306b\u5229\u7528\u3057\u4ed6\u793e\u3078\u79fb\u884c\u3059\u308b\u3053\u3068\u306f\u307b\u3068\u3093\u3069\u3042\u308a\u307e\u305b\u3093<\/strong>\u3002<\/p>\n\n\n\n

    \u6c17\u306b\u5165\u3063\u305f\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u7d99\u7d9a\u7684\u306b\u5229\u7528\u3059\u308b\u305f\u3081\u3001\u58f2\u4e0a\u8ca2\u732e\u5ea6\u3082\u9ad8\u3044\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

    \u30ea\u30d4\u30fc\u30bf\u30fc\u3068\u306e\u9055\u3044<\/h3>\n\n\n\n

    \u30ea\u30d4\u30fc\u30bf\u30fc\u306f\u3001\u6c17\u306b\u5165\u3063\u305f\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u7d99\u7d9a\u7684\u306b\u8cfc\u5165\u30fb\u5229\u7528\u3059\u308b\u306e\u306f\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u540c\u3058\u3067\u3059\u3002<\/p>\n\n\n\n

    \u3057\u304b\u3057\u3001\u4f01\u696d\u306b\u611b\u7740\u3092\u6301\u3061\u4fe1\u983c\u3092\u5bc4\u305b\u3066\u3044\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093<\/font><\/strong>\u3002<\/p>\n\n\n\n

    \u6c17\u306b\u5165\u3063\u3066\u3044\u308b\u9593\u306f\u7d99\u7d9a\u5229\u7528\u3057\u307e\u3059\u304c\u3001\u4ed6\u306b\u9b45\u529b\u7684\u306a\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u898b\u3064\u3051\u308c\u3070\u3001\u79fb\u884c\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n

    \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u80b2\u6210\u304c\u5927\u5207\u306a\u7406\u7531<\/h2>\n\n\n\n
    \"\"<\/figure>\n\n\n\n

    \u6b21\u306b\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u80b2\u6210\u304c\u5927\u5207\u3068\u3055\u308c\u308b\u7406\u7531\u30923\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

      \n
    1. \u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u308b<\/li>\n\n\n\n
    2. LTV\u306e\u5411\u4e0a\u3067\u58f2\u4e0a\u306e\u5b89\u5b9a\u306b\u3064\u306a\u304c\u308b<\/li>\n\n\n\n
    3. \u9867\u5ba2\u304b\u3089\u306e\u58f0\u3084\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u304c\u5f97\u3089\u308c\u308b<\/li>\n<\/ol>\n\n\n\n

      \u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u308b<\/h3>\n\n\n\n

      \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3092\u80b2\u6210\u3059\u308c\u3070\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

      \u5c11\u5b50\u9ad8\u9f62\u5316\u306b\u3088\u308b\u5e02\u5834\u306e\u7e2e\u5c0f\u306b\u4f34\u3044\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u56f0\u96e3\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

      \u3057\u304b\u3057\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3092\u80b2\u6210\u3059\u308c\u3070\u3001\u53e3\u30b3\u30df\u3084SNS\u3067\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u60c5\u5831\u3092\u767a\u4fe1\u30fb\u62e1\u6563\u3057\u3066\u304f\u308c\u308b<\/strong>\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

      \u7279\u306bSNS\u306f\u60c5\u5831\u62e1\u6563\u529b\u306b\u512a\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u5ba3\u4f1d\u8cbb\u306e\u7bc0\u7d04\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

      LTV\u306e\u5411\u4e0a\u3067\u58f2\u4e0a\u306e\u5b89\u5b9a\u306b\u3064\u306a\u304c\u308b<\/h3>\n\n\n\n

      \u305d\u3057\u3066\u3001LTV\uff08Life Time Value\uff09\u306e\u5411\u4e0a\u306b\u3088\u308a\u3001\u58f2\u4e0a\u306e\u5b89\u5b9a\u306b\u3064\u306a\u304c\u308b\u306e\u3082\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n

      LTV\u3068\u306f\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u306e\u3053\u3068\u3002\u9867\u5ba2\u304c\u4f01\u696d\u3068\u53d6\u5f15\u3057\u7d9a\u3051\u308b\u9593\u3001\u3069\u308c\u3060\u3051\u5229\u76ca\u3092\u3082\u305f\u3089\u3057\u305f\u304b\u3092\u8868\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

      \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3067\u3042\u308c\u3070\u3001\u611b\u7740\u3084\u4fe1\u983c\u3092\u62b1\u304f\u306e\u3067\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u3084\u30af\u30ed\u30b9\u30bb\u30eb\u3082\u671f\u5f85<\/strong>\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

      \u4f01\u696d\u304c\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3092\u80b2\u6210\u3059\u308c\u3070\u3001\u58f2\u4e0a\u306e\u5b89\u5b9a\u306b\u3064\u306a\u3052\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

      \u9867\u5ba2\u304b\u3089\u306e\u58f0\u3084\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u304c\u5f97\u3089\u308c\u308b<\/h3>\n\n\n\n

      \u9867\u5ba2\u304b\u3089\u306e\u58f0\u3084\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u304c\u5f97\u3089\u308c\u308b\u306e\u3082\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u306f\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n

      \u7279\u306b\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306f\u3001\u4f01\u696d\u306b\u611b\u7740\u3084\u4fe1\u983c\u3092\u62b1\u3044\u3066\u3044\u308b\u304b\u3089\u3053\u305d\u306e\u3001\u826f\u8cea\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u3059\u308b\u50be\u5411\u304c\u898b\u3089\u308c\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n

      \u4e2d\u306b\u306f\u30af\u30ec\u30fc\u30e0\u3084\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u610f\u898b\u3082\u542b\u307e\u308c\u307e\u3059\u304c\u3001\u305d\u308c\u3092\u6539\u5584\u306b\u6d3b\u304b\u305b\u308c\u3070\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u3088\u308a\u826f\u3044\u3082\u306e\u306b\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

      \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u9867\u5ba2\u60c5\u5831\u306e\u5206\u6790\u65b9\u6cd5<\/h2>\n\n\n\n
      \"\"<\/figure>\n\n\n\n

      \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3084\u9867\u5ba2\u60c5\u5831\u3092\u5206\u6790\u3059\u308b\u306b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

        \n
      1. RFM\u5206\u6790<\/li>\n\n\n\n
      2. CPM\u5206\u6790<\/li>\n\n\n\n
      3. NPS\u306e\u6d3b\u7528<\/li>\n<\/ol>\n\n\n\n

        \u305d\u308c\u305e\u308c\u306b\u8a73\u3057\u304f\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

        RFM\u5206\u6790<\/h3>\n\n\n\n

        RFM\u5206\u6790\u306f\u3001\u300cRecency\u30fbFrequency\u30fbMonetary\u300d\u306e3\u3064\u306e\u6307\u6a19\u3092\u5143\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

          \n
        • Recency\uff1a\u6700\u7d42\u8cfc\u5165\u65e5<\/li>\n\n\n\n
        • Frequency\uff1a\u8cfc\u5165\u983b\u5ea6<\/li>\n\n\n\n
        • Monetary\uff1a\u8cfc\u5165\u91d1\u984d<\/li>\n<\/ul>\n\n\n\n

          \u3055\u3089\u306b\u3001\u5404\u6307\u6a19\u30925\u3064\u306e\u30b9\u30b3\u30a2\u306b\u5206\u3051\u3066\u5206\u6790\u3092\u884c\u3044\u307e\u3059<\/font><\/strong>\u3002<\/p>\n\n\n\n

          \u30b9\u30b3\u30a2<\/th>Recency<\/th>Frequency<\/th>Monetary<\/th><\/tr>
          5<\/td>30\u65e5\u672a\u6e80<\/td>40\u56de\u4ee5\u4e0a<\/td>20\u4e07\u5186\u4ee5\u4e0a<\/td><\/tr>
          4<\/td>30\u65e5\u4ee5\u4e0a<\/td>30\u56de\u4ee5\u4e0a<\/td>15\u4e07\u5186\u4ee5\u4e0a<\/td><\/tr>
          3<\/td>60\u65e5\u4ee5\u4e0a<\/td>20\u56de\u4ee5\u4e0a<\/td>10\u4e07\u5186\u4ee5\u4e0a<\/td><\/tr>
          2<\/td>90\u65e5\u4ee5\u4e0a<\/td>10\u56de\u4ee5\u4e0a<\/td>5\u4e07\u5186\u672a\u6e80<\/td><\/tr>
          1<\/td>180\u65e5\u4ee5\u4e0a<\/td>10\u56de\u672a\u6e80<\/td>2\u4e07\u5186\u672a\u6e80<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

          \u5404\u6307\u6a19\u3092\u5143\u306b\u30b9\u30b3\u30a2\u306b\u5f53\u3066\u306f\u3081\u5206\u6790\u3057\u305f\u7d50\u679c\u304b\u3089\u3001\u300c\u512a\u826f\u30fb\u898b\u8fbc\u307f\u30fb\u96e2\u53cd\u300d\u306b\u30bb\u30b0\u30e1\u30f3\u30c8\u5206\u3051<\/strong>\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

          CPM\u5206\u6790<\/h3>\n\n\n\n

          CPM\uff08Customer Portfolio Management\uff09\u5206\u6790\u306f\u3001\u9867\u5ba2\u3092\u5206\u985e\u3059\u308b\u969b\u306e\u6307\u6a19<\/font><\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

          \u5206\u6790\u65b9\u6cd5\u306f\u3001RFM\u5206\u6790\u306e3\u8981\u7d20\u306b\u3001\u300c\u5728\u7c4d\u671f\u9593\u3084\u96e2\u8131\u671f\u9593\u300d\u3092\u30d7\u30e9\u30b9\u3057\u3066\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

          \u5b9f\u969b\u306b\u5206\u6790\u3059\u308b\u969b\u306f\u3001\u5404\u8981\u7d20\u30925\u3064\u306b\u5206\u985e\u3059\u308b\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n\n\n\n

          \u8981\u7d20<\/th>\u5728\u7c4d\u9867\u5ba2<\/th>\u96e2\u8131\u9867\u5ba2<\/th><\/tr>
          \u521d\u56de\u5ba2<\/td>1\u56de\u8cfc\u5165<\/td>1\u56de\u8cfc\u5165\u5f8c\u306b\u96e2\u8131<\/td><\/tr>
          \u3088\u3061\u3088\u3061\u5ba2<\/td>\u77ed\u671f\u9593\u306e\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165<\/td>\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u5f8c\u306b\u96e2\u8131<\/td><\/tr>
          \u30b3\u30c4\u30b3\u30c4\u5ba2<\/td>\u30ea\u30d4\u30fc\u30c8\u671f\u9593\u306f\u9577\u3044\u304c\u8cfc\u5165\u91d1\u984d\u304c\u4f4e\u3044<\/td>\u9577\u671f\u9593\u5c0f\u984d\u306e\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u5f8c\u96e2\u8131<\/td><\/tr>
          \u6d41\u884c\u5ba2<\/td>\u4e00\u5b9a\u671f\u9593\u5927\u304d\u3044\u8cfc\u5165\u91d1\u984d\u304c\u3042\u3063\u305f<\/td>\u5927\u304d\u3044\u8cfc\u5165\u91d1\u984d\u3092\u4e00\u5b9a\u671f\u9593\u7d9a\u3051\u305f\u5f8c\u306b\u96e2\u8131<\/td><\/tr>
          \u512a\u826f\u5ba2<\/td>\u8cfc\u5165\u91d1\u984d\u304c\u5927\u304d\u304f\u5229\u7528\u671f\u9593\u304c\u9577\u3044<\/td>\u4e00\u5b9a\u671f\u9593\u5927\u304d\u3044\u8cfc\u5165\u91d1\u984d\u304c\u3042\u3063\u305f\u304c\u96e2\u8131<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

          \u9867\u5ba2\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5206\u3051\u3059\u308b\u3053\u3068\u3067\u3001\u512a\u826f\u5ba2\u3092\u898b\u6975\u3081\u3084\u3059\u304f\u306a\u308b<\/strong>\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

          NPS\u306e\u6d3b\u7528<\/h3>\n\n\n\n

          \u305d\u3057\u3066\u3001NPS\uff08Net Promoter Score\uff09\u306e\u6d3b\u7528\u3082\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n

          NPS\u3068\u306f\u3001\u9867\u5ba2\u63a8\u5968\u5ea6\u8abf\u67fb\u306e\u3053\u3068\u3002NPS\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u9867\u5ba2\u304c\u4f01\u696d\u306b\u3069\u306e\u304f\u3089\u3044\u611b\u7740\u3084\u4fe1\u983c\u3092\u62b1\u3044\u3066\u3044\u308b\u304b\u3092\u628a\u63e1<\/font><\/strong>\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

          NPS\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u5b9f\u65bd\u3057\u3066\u3001\u305d\u306e\u7d50\u679c\u3092\u96c6\u8a08\u3057\u3066\u898b\u51fa\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

            \n
          • Promoter\uff08\u63a8\u5968\u8005\uff09\uff1a9\u70b9\uff5e10\u70b9<\/li>\n\n\n\n
          • Passive\uff08\u4e2d\u7acb\u8005\uff09\uff1a7\u70b9\uff5e8\u70b9<\/li>\n\n\n\n
          • Detractor\uff08\u6279\u5224\u8005\uff09\uff1a6\u70b9\u4ee5\u4e0b<\/li>\n<\/ul>\n\n\n\n

            \u307e\u305a\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u7d50\u679c\u30923\u3064\u306b\u5206\u985e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

            \u96c6\u8a08\u7d50\u679c\u3092\u5143\u306b\u300c\u63a8\u5968\u8005-\u6279\u5224\u8005=NPS\u300d\u306e\u8a08\u7b97\u5f0f\u306b\u5f53\u3066\u306f\u3081\u305f\u3082\u306e\u304cNPS\u3067\u3059\u3002<\/p>\n\n\n\n

            \u7d50\u679c\u306f\u300c-100\uff5e+100\u300d\u307e\u3067\u3042\u308a\u3001\u63a8\u5968\u8005\u304c\u591a\u3044\u307b\u3069\u30b9\u30b3\u30a2\u306f\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

            \u3057\u304b\u3057\u3001\u65e5\u672c\u3067\u306f\u30de\u30a4\u30ca\u30b9\u3088\u308a\u306b\u306a\u308b\u50be\u5411\u304c\u898b\u3089\u308c\u307e\u3059<\/strong>\u3002\u65e5\u672c\u4eba\u306f\u4e2d\u9593\u5bc4\u308a\u306e\u8a55\u4fa1\u3092\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u306e\u304c\u7406\u7531\u3067\u3059\u3002<\/p>\n\n\n\n

            \u30b9\u30b3\u30a2\u304c\u4f4e\u304f\u3066\u3082\u3042\u307e\u308a\u6c17\u306b\u3059\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n

            \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u80b2\u6210\u624b\u6cd55\u3064<\/h2>\n\n\n\n
            \"\"<\/figure>\n\n\n\n

            \u7d9a\u3044\u3066\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3092\u80b2\u6210\u3059\u308b5\u3064\u306e\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

              \n
            1. CRM\uff08\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff09<\/li>\n\n\n\n
            2. CEM\uff08\u9867\u5ba2\u7d4c\u9a13\u4fa1\u5024\u7ba1\u7406\uff09<\/li>\n\n\n\n
            3. One to One\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/li>\n\n\n\n
            4. MA<\/li>\n\n\n\n
            5. \u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/li>\n<\/ol>\n\n\n\n

              CRM\uff08\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff09<\/h3>\n\n\n\n

              CRM\uff08Customer Relationship Management\uff09\u306f\u3001\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u3092\u610f\u5473\u3057\u307e\u3059<\/font><\/strong>\u3002<\/p>\n\n\n\n

              \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u80b2\u6210\u306b\u304a\u3044\u3066\u306f\u3001\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n\n\n\n

              CRM\u30c4\u30fc\u30eb\u306b\u306f\u3001\u300c\u30aa\u30fc\u30c0\u30fc\u30e1\u30a4\u30c9\u578b\u300d\u3068\u300c\u30ce\u30f3\u30aa\u30fc\u30c0\u30fc\u30e1\u30a4\u30c9\u578b\u300d\u306e2\u7a2e\u985e<\/strong>\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

              \u30ce\u30f3\u30aa\u30fc\u30c0\u30fc\u30e1\u30a4\u30c9\u578b\u306f\u3001\u7c21\u6613\u7684\u306a\u6a5f\u80fd\u3057\u304b\u642d\u8f09\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u304c\u3001\u305d\u306e\u5206\u30b3\u30b9\u30c8\u3092\u304a\u3055\u3048\u3089\u308c\u308b\u306e\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n

              \u6a5f\u80fd\u6027\u3092\u91cd\u8996\u3059\u308b\u306a\u3089\u3001\u30aa\u30fc\u30c0\u30fc\u30e1\u30a4\u30c9\u578b\u304c\u9069\u3057\u3066\u3044\u307e\u3059\u3002\u65e2\u5b58\u30b7\u30b9\u30c6\u30e0\u3068\u306e\u9023\u643a\u3082\u53ef\u80fd\u306a\u306e\u3067\u3001CRM\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3059\u308b\u969b\u306f\u3001\u5fc5\u8981\u306a\u6a5f\u80fd\u304c\u642d\u8f09\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d<\/strong>\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

              CEM\uff08\u9867\u5ba2\u7d4c\u9a13\u4fa1\u5024\u7ba1\u7406\uff09<\/h3>\n\n\n\n

              CRM\uff08Customer Experience Management\uff09\u306f\u3001\u9867\u5ba2\u7d4c\u9a13\u4fa1\u5024\u7ba1\u7406\u306e\u3053\u3068<\/font><\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

              \u9867\u5ba2\u306e\u8996\u70b9\u3067\u3001\u8cfc\u5165\u7d4c\u7def\u3084\u30b7\u30fc\u30f3\u3092\u60f3\u5b9a\u3057\u306a\u304c\u3089\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

              CEM\u306f\u3001\u9867\u5ba2\u306e\u611f\u60c5\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u3001CX\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u52b9\u679c\u304c\u671f\u5f85<\/strong>\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

              One to One\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h3>\n\n\n\n

              One to One\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u9867\u5ba2\u4e00\u4eba\u3072\u3068\u308a\u306b\u5408\u308f\u305b\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u624b\u6cd5<\/font><\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

              \u500b\u3005\u306e\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u8a73\u7d30\u306a\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u898b\u51fa\u305b\u307e\u3059\u3002<\/p>\n\n\n\n

              \u9867\u5ba2\u3054\u3068\u306e\u30cb\u30fc\u30ba\u3092\u4f01\u696d\u304c\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u9867\u5ba2\u8996\u70b9\u3067\u898b\u305f\u3068\u304d\u3001\u4f01\u696d\u304c\u81ea\u5206\u306e\u3053\u3068\u3092\u7406\u89e3\u3057\u3066\u304f\u308c\u3066\u3044\u308b\u3068\u7406\u89e3\u3057\u3066\u3082\u3089\u3048\u308b<\/strong>\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

              \u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u3078\u306e\u611b\u7740\u3084\u4fe1\u983c\u304c\u5897\u305b\u3070\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

              MA<\/h3>\n\n\n\n

              MA\uff08Marketing Automation\uff09\u306f\u3001\u500b\u3005\u306e\u9867\u5ba2\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u81ea\u52d5\u5316\u3059\u308b\u3053\u3068<\/font><\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

              \u4e3b\u306a\u76ee\u7684\u306f\u9867\u5ba2\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u5c4a\u3051\u308b\u3053\u3068\u3002CRM\u3068\u306e\u9023\u643a\u306b\u3088\u308a\u3001\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u3067\u304d\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n

              MA\u3082\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3067\u304d\u307e\u3059\u304c\u3001\u5fc5\u8981\u306a\u6a5f\u80fd\u304c\u642d\u8f09\u3055\u308c\u305f\u3082\u306e\u3092\u9078\u3076\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n

              MA\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u52b9\u679c\u7684\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3068\u3069\u3051\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

              \u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h3>\n\n\n\n

              \u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u9867\u5ba2\u3092\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306b\u4efb\u547d\u3057\u3066\u6d3b\u7528\u3059\u308b\u624b\u6cd5<\/font><\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

              \u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306b\u306f\u3001\u4f01\u696d\u304c\u6271\u3046\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u7121\u6599\u3067\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

              \u3053\u3053\u3067\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308b\u306e\u304c\u3001\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306f\u4e00\u822c\u4eba\u304b\u3089\u9078\u51fa\u3055\u308c\u308b\u3053\u3068\u3002\u8457\u540d\u4eba\u3084\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u8d77\u7528\u306f\u3001\u4e00\u898b\u52b9\u679c\u7684\u306b\u601d\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

              \u3057\u304b\u3057\u3001\u591a\u304f\u306e\u5834\u5408\u5e83\u544a\u3068\u53d7\u3051\u53d6\u3089\u308c\u3084\u3059\u3044\u305f\u3081\u3001\u5426\u5b9a\u7684\u306a\u898b\u65b9\u3092\u3055\u308c\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

              \u305d\u3053\u3067\u4e00\u822c\u4eba\u3067\u3042\u308b\u9867\u5ba2\u3092\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306b\u4efb\u547d\u3059\u308c\u3070\u3001\u89aa\u8fd1\u611f\u3092\u6301\u3061\u3084\u3059\u304f\u591a\u304f\u306e\u4eba\u306b\u8a34\u6c42\u3067\u304d\u308b<\/strong>\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

              \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u4f5c\u308a\u65b96\u30b9\u30c6\u30c3\u30d7<\/h2>\n\n\n\n
              \"\"<\/figure>\n\n\n\n

              \u3067\u306f\u6700\u5f8c\u306b\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u4f5c\u308a\u65b9\u30926\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u5206\u3051\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

                \n
              1. \u73fe\u6642\u70b9\u306e\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u628a\u63e1\u3059\u308b<\/li>\n\n\n\n
              2. \u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u30fb\u5b58\u5728\u611f\u3092\u5f37\u5316\u3059\u308b<\/li>\n\n\n\n
              3. \u9867\u5ba2\u306e\u611f\u52d5\u4f53\u9a13\u3092\u751f\u307f\u51fa\u3057\u3066\u53d6\u308a\u7d44\u3080<\/li>\n\n\n\n
              4. \u7af6\u5408\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308b<\/li>\n\n\n\n
              5. \u9867\u5ba2\u4f53\u9a13\u306e\u52b9\u679c\u691c\u8a3c\u3068\u6539\u5584\u3092\u3059\u308b<\/li>\n<\/ol>\n\n\n\n

                \u73fe\u6642\u70b9\u306e\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u628a\u63e1\u3059\u308b<\/h3>\n\n\n\n

                \u307e\u305a\u3001\u73fe\u6642\u70b9\u3067\u306e\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u628a\u63e1\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u9867\u5ba2\u306b\u5bc4\u308a\u6dfb\u3063\u305f\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3067\u304d\u306a\u3044<\/font><\/strong>\u3067\u3057\u3087\u3046\u3002\u4f01\u696d\u304c\u9867\u5ba2\u306b\u3088\u308a\u6dfb\u3048\u306a\u3051\u308c\u3070\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u4f4e\u4e0b\u306b\u3064\u306a\u304c\u308a\u3001\u4f01\u696d\u306e\u4fe1\u983c\u3092\u640d\u306a\u3046\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u628a\u63e1\u306b\u306f\u3001\u5fb9\u5e95\u3057\u305f\u8abf\u67fb\u3068\u5206\u6790\u304c\u5fc5\u8981<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

                \u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u30fb\u5b58\u5728\u611f\u3092\u5f37\u5316\u3059\u308b<\/h3>\n\n\n\n

                \u6b21\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3084\u5b58\u5728\u611f\u3092\u5f37\u5316\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u304b\u3089\u9078\u3093\u3067\u3082\u3089\u3044\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306b\u3064\u306a\u3052\u308b\u306b\u306f\u3001\u4f01\u696d\u306e\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3084\u5b58\u5728\u611f\u306e\u5f37\u5316\u304c\u6b20\u304b\u305b\u307e\u305b\u3093<\/strong>\u3002<\/p>\n\n\n\n

                \u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3059\u308b\u3068\u3069\u3093\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308b\u306e\u304b\u3060\u3051\u3067\u306a\u304f\u3001\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\u3082\u8a34\u6c42\u3059\u308b<\/font><\/strong>\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

                \u512a\u5148\u3059\u308b\u9867\u5ba2\u3092\u5b9a\u3081\u308b<\/h3>\n\n\n\n

                \u305d\u3057\u3066\u3001\u512a\u5148\u3059\u308b\u9867\u5ba2\u3092\u5b9a\u3081\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n

                \u95c7\u96f2\u306b\u9867\u5ba2\u3092\u9078\u3093\u3067\u3082\u3001\u5fc5\u305a\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306b\u306a\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093<\/font><\/strong>\u3002<\/p>\n\n\n\n

                \u512a\u5148\u3059\u3079\u304d\u9867\u5ba2\u3092\u898b\u6975\u3081\u308b\u306b\u306f\u3001\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u6d3b\u7528\u304c\u6709\u52b9<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

                \u5e74\u9f62\u3084\u6027\u5225\u306e\u4ed6\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u8cfc\u8cb7\u884c\u52d5\u306a\u3069\u3001\u3067\u304d\u308b\u3060\u3051\u7d30\u304b\u304f\u30bb\u30b0\u30e1\u30f3\u30c8\u5206\u3051\u3092\u3057\u3066\u5206\u6790\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u306e\u611f\u52d5\u4f53\u9a13\u3092\u751f\u307f\u51fa\u3057\u3066\u53d6\u308a\u7d44\u3080<\/h3>\n\n\n\n

                \u6b21\u306b\u3001\u9867\u5ba2\u306e\u611f\u52d5\u4f53\u9a13\u3092\u751f\u307f\u51fa\u3057\u3066\u53d6\u308a\u7d44\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

                \u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3057\u3066\u3001\u611b\u7740\u3084\u4fe1\u983c\u3092\u6301\u3063\u3066\u3082\u3089\u3046\u306b\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u5fc5\u8981<\/font><\/strong>\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

                \u305d\u306e\u305f\u3081\u306b\u306f\u3001CX\u306e\u898b\u76f4\u3057\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n

                CX\u306e\u898b\u76f4\u3057\u306b\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306e\u5b9f\u65bd\u3084\u3001\u5206\u6790\u30c4\u30fc\u30eb\u3092\u6d3b\u7528<\/strong>\u3059\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

                \u7af6\u5408\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308b<\/h3>\n\n\n\n

                \u7af6\u5408\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n

                \u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3057\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306b\u80b2\u6210\u3059\u308b\u306b\u306f\u3001\u4ed6\u306b\u306f\u306a\u3044\u81ea\u793e\u3060\u3051\u306e\u9b45\u529b\u3092\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

                \u3069\u3093\u306a\u306b\u8c6a\u83ef\u306a\u7279\u5178\u3092\u8ffd\u52a0\u3057\u3066\u3082\u3001\u4ed6\u3068\u540c\u3058\u3088\u3046\u306a\u3082\u306e\u3067\u306f\u52b9\u679c\u7684\u306a\u8a34\u6c42\u306f\u5b9f\u73fe\u3067\u304d\u307e\u305b\u3093<\/font><\/strong>\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u304c\u9078\u3073\u305f\u304f\u306a\u308b\u3088\u3046\u306a\u3001\u9b45\u529b\u7684\u306a\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u7af6\u5408\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u304c\u5fc5\u8981<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u4f53\u9a13\u306e\u52b9\u679c\u691c\u8a3c\u3068\u6539\u5584\u3092\u3059\u308b<\/h3>\n\n\n\n

                \u9867\u5ba2\u4f53\u9a13\u306f\u3001\u52b9\u679c\u691c\u8a3c\u3068\u6539\u5584\u3092\u7e70\u308a\u8fd4\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u30cb\u30fc\u30ba\u306f\u65e5\u3005\u5909\u5316\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u611f\u52d5\u4f53\u9a13\u3092\u4e0e\u3048\u3089\u308c\u3066\u3082\u30cb\u30fc\u30ba\u304c\u5909\u308f\u308c\u3070\u4ed6\u793e\u306b\u79fb\u884c\u3059\u308b\u6050\u308c<\/font><\/strong>\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

                \u305d\u3053\u3067\u3001\u305d\u306e\u90fd\u5ea6\u9867\u5ba2\u4f53\u9a13\u306e\u52b9\u679c\u3092\u691c\u8a3c\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u691c\u8a3c\u306b\u3088\u3063\u3066\u8ab2\u984c\u304c\u898b\u3064\u304b\u3063\u3066\u3082\u3001\u6539\u5584\u3059\u308c\u3070\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306b\u3064\u306a\u3052\u3089\u308c\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n

                \u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306e\u80b2\u6210\u306b\u3082\u5f79\u7acb\u3064\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

                \u307e\u3068\u3081\uff1a\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u3092\u80b2\u6210\u3057\u3066\u4f01\u696d\u306e\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u3052\u3088\u3046<\/h2>\n\n\n\n
                \"\"<\/figure>\n\n\n\n

                \u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u306f\u3001\u5168\u4f53\u306e\u7d042\u5272\u3068\u5c11\u306a\u3044\u3082\u306e\u306e\u3001\u4f01\u696d\u306e\u58f2\u4e0a\u306e8\u5272\u3092\u5360\u3081\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059<\/font><\/strong>\u3002<\/p>\n\n\n\n

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                \u3057\u304b\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u628a\u63e1\u3057\u3066\u9867\u5ba2\u306b\u611f\u52d5\u4f53\u9a13\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u3064\u306a\u304c\u308b<\/strong>\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

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