{"id":680,"date":"2023-05-26T00:00:00","date_gmt":"2023-05-25T15:00:00","guid":{"rendered":"https:\/\/dgloss.co.jp\/wp\/column\/bdr%e3%81%a8%e3%81%af%ef%bc%9f%e5%96%b6%e6%a5%ad%e3%82%92%e6%88%90%e5%8a%9f%e3%81%95%e3%81%9b%e3%82%8b5%e3%81%a4%e3%81%ae%e6%96%bd%e7%ad%96%e3%81%a8%e3%83%9d%e3%82%a4%e3%83%b3%e3%83%88%e3%82%92\/"},"modified":"2023-06-12T20:29:33","modified_gmt":"2023-06-12T11:29:33","slug":"75","status":"publish","type":"column","link":"https:\/\/dgloss.co.jp\/en\/column\/75\/","title":{"rendered":"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/3_ph_1.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>BDR\u3068\u306f\u3001\u81ea\u793e\u304b\u3089\u65b0\u898f\u958b\u62d3\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u6226\u7565\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u578b\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u3053\u3068\u3067\u3059\u3002\u30d4\u30f3\u30dd\u30a4\u30f3\u30c8\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u30ea\u30fc\u30c1\u3057\u3001\u6848\u4ef6\u7372\u5f97\u3057\u305f\u969b\u306f\u53ce\u76ca\u306e\u5b89\u5b9a\u5316\u3092\u56f3\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001\u30bb\u30fc\u30eb\u30b9\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u304a\u3055\u3048\u3066\u304a\u304b\u306a\u3051\u308c\u3070\u3001\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3067\u304d\u307e\u305b\u3093\u3002<br><br>\u305d\u3053\u3067\u672c\u8a18\u4e8b\u3067\u306f\u3001BDR\u306e\u57fa\u790e\u77e5\u8b58\u304b\u3089\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u3068\u306f\u65b0\u898f\u958b\u62d3\u3092\u76ee\u6307\u3059\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u624b\u6cd5\u306e\u3053\u3068<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_2.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>BDR\u3068\u306f\u3001Business Development Representative\u306e\u7565\u3067\u3001\u9867\u5ba2\u3078\u6226\u7565\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u578b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u3053\u3068\u3002\u4e3b\u306b\u81ea\u793e\u304b\u3089\u65b0\u898f\u9867\u5ba2\u306b\u5411\u3051\u3066\u884c\u3044\u307e\u3059\u3002<br><br>\u4e00\u822c\u7684\u306b\u3001\u30bb\u30fc\u30eb\u30b9\u306f\u4ee5\u4e0b\u306e2\u7a2e\u985e\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002<br><br>\u25cf \u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\uff1a\u898b\u8fbc\u307f\u5ba2\u3092\u63a2\u3057\u3066\u8a2a\u554f\u3057\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8ca9\u58f2\u3059\u308b\u3082\u306e<br>\u25cf \u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\uff1aDM\u9001\u4fe1\u3084\u96fb\u8a71\u306a\u3069\u3092\u6d3b\u7528\u3057\u305f\u975e\u5bfe\u9762\u3067\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3082\u306e<br><br>\u5f93\u6765\u306e\u30c6\u30ec\u30a2\u30dd\u3084\u98db\u3073\u8fbc\u307f\u55b6\u696d\u3068\u3044\u3063\u305f\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u624b\u6cd5\u3067\u306f\u3001\u4eba\u7684\u8ca0\u62c5\u304c\u5927\u304d\u304f\u9650\u754c\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u305d\u3053\u3067BDR\u306f\u3001\u52b9\u7387\u3088\u304f\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u308b\u624b\u6cd5\u3068\u3057\u3066\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30e1\u30a4\u30f3\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d<\/h3>\n\n\n\n<p>BDR\u306f\u3001\u4e2d\u5805\u4f01\u696d\u304b\u3089\u5927\u624b\u4f01\u696d\u306e\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u305f\u55b6\u696d\u6d3b\u52d5\u3092\u884c\u3044\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u5f93\u696d\u54e1\u6570100\u301c500\u672a\u6e80\u306e\u4e2d\u5805\u4f01\u696d\u3001500\u301c4,000\u672a\u6e80\u306e\u5927\u624b\u4f01\u696d\u304c\u5bfe\u8c61\u3067\u3059\u3002<br><br>\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u306f\u3001\u53ce\u76ca\u304c\u5b89\u5b9a\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3001\u65b0\u898f\u958b\u62d3\u304c\u6210\u529f\u3057\u305f\u969b\u306f\u30cf\u30a4\u30ea\u30bf\u30fc\u30f3\u304c\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002\u5f97\u3089\u308c\u308b\u6210\u679c\u304c\u5927\u304d\u3044\u5206\u3001\u5546\u8ac7\u304c\u6210\u7acb\u3059\u308b\u96e3\u6613\u5ea6\u3082\u9ad8\u3044\u305f\u3081\u6226\u7565\u7684\u306b\u55b6\u696d\u6d3b\u52d5\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<br><br>\u8fd1\u5e74\u3001\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u3078\u306e\u55b6\u696d\u6d3b\u52d5\u306b\u6ce8\u76ee\u304c\u96c6\u307e\u308a\u3001BDR\u306e\u91cd\u8981\u6027\u304c\u518d\u8a8d\u8b58\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">BDR\u304c\u91cd\u8981\u8996\u3055\u308c\u308b\u7406\u7531\u30fb\u80cc\u666f<\/h3>\n\n\n\n<p>BDR\u304c\u91cd\u8981\u8996\u3055\u308c\u308b\u80cc\u666f\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e3\u3064\u304c\u3042\u308a\u307e\u3059\u3002<br><br>\u25cf \u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u666e\u53ca<br>\u25cf SaaS\u5e02\u5834\u304c\u6025\u6fc0\u306b\u6210\u9577\u3057\u3066\u3044\u308b<br>\u25cf \u5927\u624b\u4f01\u696d\u3068\u53d6\u5f15\u3059\u308b\u3053\u3068\u3067\u7d99\u7d9a\u7684\u306a\u53ce\u76ca\u78ba\u4fdd\u306b\u3064\u306a\u304c\u308b<br><br>\u307e\u305a\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u666e\u53ca\u3068SaaS\u306e\u5e02\u5834\u898f\u6a21\u306e\u62e1\u5927\u3067\u3059\u3002<br><br>SaaS\uff08Software as a Service\uff09\u3068\u306f\u3001\u30b5\u30fc\u30d0\u30fc\u5074\u3067\u7a3c\u50cd\u3059\u308b\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u5229\u7528\u8005\u304c\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u4ecb\u3057\u3066\u5229\u7528\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u5f62\u614b\u306e\u3053\u3068\u3002\u4ee3\u8868\u4f8b\u306b\u306f\u3001\u30af\u30e9\u30a6\u30c9\u578b\u306e\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30c3\u30c8\u3084Web\u4f1a\u8b70\u30b7\u30b9\u30c6\u30e0\u3084SFA\u3001CRM\u30c4\u30fc\u30eb\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<br><br>\u50cd\u304d\u65b9\u6539\u9769\u306b\u3088\u308b\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u306e\u666e\u53ca\u306b\u3088\u3063\u3066\u3001\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u306e\u9700\u8981\u306f\u9ad8\u307e\u308a\u3001SaaS\u5e02\u5834\u306f\u6025\u901f\u306a\u767a\u5c55\u3092\u9042\u3052\u307e\u3057\u305f\u3002<br><br>SaaS\u5e02\u5834\u3067\u6210\u529f\u3059\u308b\u306b\u306f\u3001\u53ce\u76ca\u304c\u5b89\u5b9a\u3057\u3066\u3044\u3066\u9577\u671f\u5951\u7d04\u3092\u898b\u8fbc\u3081\u308b\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u5148\u8ff0\u306e\u901a\u308a\u3001\u5927\u624b\u4f01\u696d\u3068\u306e\u53d6\u5f15\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u3067\u7d99\u7d9a\u7684\u306a\u53ce\u76ca\u78ba\u4fdd\u306b\u3064\u306a\u304c\u308b\u304b\u3089\u3067\u3059\u3002<br><br>\u73fe\u5728\u306e\u65e5\u672c\u5e02\u5834\u306f\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u304c\u7d04\u534a\u6570\u3092\u5360\u3081\u3066\u3044\u307e\u3059\u3002\u4eee\u306b\u53d6\u5f15\u5148\u304c\u5c11\u306a\u304f\u3066\u3082\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u3068\u53d6\u5f15\u3092\u958b\u59cb\u3059\u308c\u3070\u3001\u5341\u5206\u306a\u53ce\u76ca\u304c\u898b\u8fbc\u3081\u308b\u3067\u3057\u3087\u3046\u3002<br><br>\u3053\u3046\u3057\u305f\u80cc\u666f\u304b\u3089\u3001\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305fBDR\u306b\u6ce8\u76ee\u304c\u96c6\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u3068SDR\u3068\u306e2\u3064\u306e\u9055\u3044<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_3.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>BDR\u3092\u7406\u89e3\u3059\u308b\u3046\u3048\u3067\u3001SDR\u3068\u306e\u9055\u3044\u306b\u3064\u3044\u3066\u3082\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<br><br>SDR\u3068\u306f\u3001Sales Development Representative\u306e\u7565\u3067\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u3092\u80b2\u3066\u9867\u5ba2\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u300c\u53cd\u97ff\u578b\u300d\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u624b\u6cd5\u3092\u6307\u3057\u307e\u3059\u3002<br><br>BDR\u3068SDR\u306e\u4e3b\u306a\u9055\u3044\u306f\u4ee5\u4e0b\u306e2\u3064\u3067\u3059\u3002<br><br>1. \u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u898f\u6a21<br>2. \u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u898f\u6a21<\/h3>\n\n\n\n<p>BDR\u3068SDR\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u898f\u6a21\u304c\u7570\u306a\u308a\u307e\u3059\u3002<br><br>\u4e2d\u5805\u304b\u3089\u5927\u624b\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308bBDR\u306b\u5bfe\u3057\u3001SDR\u3067\u306f\u5f93\u696d\u54e1\u6570500\u672a\u6e80\u306e\u4e2d\u5c0f\u4f01\u696d\u304b\u3089\u4e2d\u5805\u4f01\u696d\u3092\u30e1\u30a4\u30f3\u3068\u3057\u307e\u3059\u3002<br><br>\u305d\u308c\u305e\u308c\u4e2d\u5805\u4f01\u696d\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u542b\u307e\u308c\u308b\u70b9\u3067\u306f\u91cd\u8907\u3057\u307e\u3059\u304c\u3001\u81ea\u793e\u5546\u54c1\u3092\u30a2\u30d4\u30fc\u30eb\u3057\u3084\u3059\u3044\u65b9\u3092BDR\u3067\u62c5\u5f53\u3059\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5<\/h3>\n\n\n\n<p>BDR\u3068SDR\u306f\u3001\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u3082\u7570\u306a\u308a\u307e\u3059\u3002<br><br>\u81ea\u793e\u304b\u3089\u7a4d\u6975\u7684\u306b\u65b0\u898f\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u304b\u3051\u308bBDR\u306b\u5bfe\u3057\u3001SDR\u3067\u306f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3084SNS\u3092\u901a\u3057\u3066\u898b\u8fbc\u307f\u9867\u5ba2\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u3092\u56f3\u308b\u53d7\u52d5\u578b\u306e\u55b6\u696d\u6d3b\u52d5\u304c\u30e1\u30a4\u30f3\u3067\u3059\u3002<br><br>BDR\u3068SDR\u306e\u4e3b\u306a\u9055\u3044\u306f\u3001\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th><\/th><td>BDR<\/td><td>SDR<\/td><\/tr><tr><th>\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u898f\u6a21<\/th><td>\u4e2d\u5805\u4f01\u696d\u304b\u3089\u5927\u624b\u4f01\u696d<\/td><td>\u4e2d\u5c0f\u4f01\u696d\u304b\u3089\u4e2d\u5805\u4f01\u696d<\/td><\/tr><tr><th>\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5<\/th><td>DM\u3084\u30bb\u30df\u30ca\u30fc\u306a\u3069\u7a4d\u6975\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u56f3\u308b\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u578b<\/td><td>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3084SNS\u3092\u6d3b\u7528\u3057\u3066\u8208\u5473\u95a2\u5fc3\u3092\u5bc4\u305b\u308b\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u578b<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u306e\u7279\u5fb4\u3092\u7406\u89e3\u3057\u3001\u9069\u5207\u306b\u4f7f\u3044\u5206\u3051\u307e\u3057\u3087\u3046\u3002<br><br>\u306a\u304a\u3001SDR\u306e\u65bd\u7b56\u306b\u95a2\u3057\u3066\u306f\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002\u3042\u308f\u305b\u3066\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/dgloss.co.jp\/column\/76\/\" target=\"_blank\" rel=\"noreferrer noopener\">SDR\u3068\u306f\uff1f\u55b6\u696d\u306b\u304a\u3051\u308b\u5f79\u5272\u3084\u30e1\u30ea\u30c3\u30c8\u30fbBDR\u3068\u306e\u9055\u3044\u3082\u5fb9\u5e95\u89e3\u8aac<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u306e\u5177\u4f53\u7684\u306a\u65bd\u7b566\u9078<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_4.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>\u305d\u308c\u3067\u306f\u3001BDR\u306e\u5177\u4f53\u7684\u306a6\u3064\u306e\u65bd\u7b56\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<br><br>1. MA\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u3067\u9ad8\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3059\u308b<br>2. \u8aac\u660e\u4f1a\u3084\u5c55\u793a\u4f1a\u3067\u540d\u523a\u4ea4\u63db\u3059\u308b<br>3. \u30ad\u30fc\u30de\u30f3\u3068\u306e1on1\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u81e8\u3080<br>4. \u672a\u5951\u7d04\u90e8\u9580\u3084\u4ed6\u5546\u6750\u306e\u5546\u8ac7\u6a5f\u4f1a\u3092\u5275\u51fa\u3059\u308b<br>5. \u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff08DM\uff09\u3092\u90f5\u9001\u3059\u308b<br>6. SNS\u30c1\u30e3\u30cd\u30eb\u3092\u6d3b\u7528\u3059\u308b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">MA\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u3067\u9ad8\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3059\u308b<\/h3>\n\n\n\n<p>BDR\u306e\u4ee3\u8868\u7684\u306a\u624b\u6cd5\u3068\u3057\u3066\u3001MA\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u305f\u9ad8\u54c1\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u914d\u4fe1\u304c\u3042\u308a\u307e\u3059\u3002<br><br>MA\u30c4\u30fc\u30eb\u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u53ef\u8996\u5316\u3059\u308b\u30c4\u30fc\u30eb\u306e\u3053\u3068\u3002MA\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\u304b\u3089\u9867\u5ba2\u7ba1\u7406\u30fb\u80b2\u6210\u3068\u3044\u3063\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308b\u4f5c\u696d\u3092\u52b9\u7387\u5316\u3057\u307e\u3059\u3002<br><br>BDR\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u306b\u306f\u3001\u9867\u5ba2\u306e\u512a\u5148\u9806\u4f4d\u3092\u3064\u3051\u3066\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br><br>MA\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u30a2\u30ca\u30ed\u30b0\u3067\u306f\u5bfe\u5fdc\u3057\u304d\u308c\u306a\u3044\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u30fb\u5206\u6790\u3092\u884c\u3048\u308b\u305f\u3081\u3001\u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u914d\u4fe1\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u8aac\u660e\u4f1a\u3084\u5c55\u793a\u4f1a\u3067\u540d\u523a\u4ea4\u63db\u3059\u308b<\/h3>\n\n\n\n<p>\u8aac\u660e\u4f1a\u3084\u5c55\u793a\u4f1a\u3068\u3044\u3063\u305f\u30aa\u30d5\u30e9\u30a4\u30f3\u30a4\u30d9\u30f3\u30c8\u3067\u540d\u523a\u4ea4\u63db\u3092\u3057\u3001\u9867\u5ba2\u63a5\u70b9\u3092\u5897\u3084\u3059\u3053\u3068\u3082\u6709\u52b9\u3067\u3059\u3002<br><br>\u7279\u306b\u5c55\u793a\u4f1a\u306f\u591a\u304f\u306e\u4f01\u696d\u304c\u53c2\u52a0\u3059\u308b\u305f\u3081\u3001\u81ea\u793e\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u77e5\u3063\u3066\u3082\u3089\u3048\u308b\u7d76\u597d\u306e\u6a5f\u4f1a\u3067\u3059\u3002\u7a4d\u6975\u7684\u306b\u540d\u523a\u4ea4\u63db\u3092\u3057\u3001\u65b0\u305f\u306a\u30ea\u30fc\u30c9\u5275\u51fa\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ad\u30fc\u30de\u30f3\u3068\u306e1on1\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u81e8\u3080<\/h3>\n\n\n\n<p>BDR\u3067\u306f\u3001\u30ad\u30fc\u30de\u30f3\u3068\u306e1on1\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3082\u91cd\u8981\u306a\u65bd\u7b56\u3067\u3059\u3002<br><br>\u30ad\u30fc\u30de\u30f3\u3068\u306f\u3001\u7d44\u7e54\u3084\u56e3\u4f53\u306b\u304a\u3044\u3066\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u91cd\u8981\u4eba\u7269\u306e\u3053\u3068\u3002\u4f8b\u3048\u3070\u3001\u55b6\u696d\u6d3b\u52d5\u306b\u304a\u3044\u3066\u306f\u300c\u5546\u8ac7\u6210\u7acb\u306e\u6c7a\u5b9a\u6a29\u3092\u3082\u3063\u3066\u3044\u308b\u4eba\u7269\u300d\u3092\u6307\u3057\u307e\u3059\u3002<br><br>\u30ad\u30fc\u30de\u30f3\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u81e8\u3080\u3053\u3068\u3067\u3001\u5546\u8ac7\u306b\u3064\u306a\u304c\u308b\u78ba\u7387\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<br><br>\u30ad\u30fc\u30de\u30f3\u306e\u898b\u6975\u3081\u65b9\u306f\u3001\u4ee5\u4e0b\u306e3\u70b9\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br><br>\u25cf \u5546\u8ac7\u4e2d\u306b\u6c7a\u5b9a\u6a29\u304c\u8ab0\u306b\u3042\u308b\u304b\u78ba\u8a8d\u3059\u308b<br>\u25cf \u4f1a\u793e\u898f\u6a21\u3067\u898b\u6975\u3081\u308b\uff08\u5f93\u696d\u54e1200\u540d\u672a\u6e80\u306a\u3089\u4ee3\u8868\u3001200\u540d\u4ee5\u4e0a\u306a\u3089\u90e8\u9577\u3084\u5f79\u54e1\uff09<br>\u25cf \u7d44\u7e54\u69cb\u9020\u304b\u3089\u7d5e\u308a\u8fbc\u3080\uff08\u7d44\u7e54\u56f3\u3092\u3082\u3068\u306b\u90e8\u7f72\u306e\u628a\u63e1\u3068\u6c7a\u5b9a\u6a29\u304c\u3069\u3053\u306b\u3042\u308b\u304b\u78ba\u8a8d\uff09<br><br>\u30ad\u30fc\u30de\u30f3\u3068\u306e\u63a5\u70b9\u3092\u3064\u304b\u3093\u3067\u3001\u5546\u8ac7\u306b\u3064\u306a\u3052\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u672a\u5951\u7d04\u90e8\u9580\u3084\u4ed6\u5546\u6750\u306e\u5546\u8ac7\u6a5f\u4f1a\u3092\u5275\u51fa\u3059\u308b<\/h3>\n\n\n\n<p>\u672a\u5951\u7d04\u90e8\u9580\u3084\u591a\u5546\u6750\u306e\u5546\u8ac7\u6a5f\u4f1a\u3082\u4f5c\u308a\u307e\u3057\u3087\u3046\u3002<br><br>\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u306f\u3001\u90e8\u7f72\u6570\u304c\u591a\u304f\u5c0e\u5165\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u306e\u7a2e\u985e\u3082\u8c4a\u5bcc\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u81ea\u793e\u3068\u3059\u3067\u306b\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u3066\u3044\u308b\u62c5\u5f53\u8005\u3084\u90e8\u7f72\u3082\u5b58\u5728\u3059\u308b\u3067\u3057\u3087\u3046\u3002<br><br>\u305d\u306e\u3088\u3046\u306a\u5834\u5408\u306f\u3001\u672a\u5951\u7d04\u90e8\u9580\u306e\u5546\u8ac7\u3092\u53d6\u308a\u6b21\u3044\u3067\u3082\u3089\u3046\u306a\u3069\u3057\u3066\u4ed6\u5546\u6750\u306e\u5546\u8ac7\u6a5f\u4f1a\u3092\u56f3\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff08DM\uff09\u3092\u9001\u4ed8\u3059\u308b<\/h3>\n\n\n\n<p>DM\u9001\u4ed8\u3067\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3082BDR\u306e\u4ee3\u8868\u7684\u306a\u65bd\u7b56\u306e\u4e00\u3064\u3067\u3059\u3002<br><br>\u65b0\u898f\u958b\u62d3\u306e\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u306bDM\u3092\u9001\u308b\u5834\u5408\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3084\u30ad\u30fc\u30de\u30f3\u306e\u5c5e\u6027\u306b\u5408\u308f\u305b\u308b\u3088\u3046\u610f\u8b58\u3057\u307e\u3057\u3087\u3046\u3002DM\u306e\u9001\u4fe1\u306b\u3088\u308a\u3001\u9001\u4ed8\u7406\u7531\u3084\u5546\u8ac7\u3092\u884c\u3046\u30e1\u30ea\u30c3\u30c8\u3092\u4f1d\u3048\u3089\u308c\u307e\u3059\u3002<br><br>\u305f\u3060\u3057\u3001DM\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u306f\u5e83\u544a\u3068\u5224\u65ad\u3055\u308c\u958b\u5c01\u3057\u3066\u3082\u3089\u3048\u306a\u3044\u30b1\u30fc\u30b9\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u5834\u5408\u306f\u300c\u79c1\u4fe1\u98a8\u30e1\u30fc\u30eb\u300d\u3068\u3057\u3066\u9001\u4ed8\u3059\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<br><br>\u79c1\u4fe1\u98a8\u30e1\u30fc\u30eb\u3068\u306f\u3001\u53d7\u4fe1\u8005\u306e\u540d\u524d\u3092\u672c\u6587\u306b\u5dee\u3057\u8fbc\u3080\u306a\u3069\u53d7\u3051\u53d6\u3063\u305f\u5074\u304c\u300c\u81ea\u5206\u3054\u3068\u300d\u3068\u3057\u3066\u5185\u5bb9\u3092\u53d7\u3051\u53d6\u308c\u308b\u3088\u3046\u914d\u4fe1\u3067\u304d\u308b\u30e1\u30fc\u30eb\u306e\u3053\u3068\u3067\u3059\u3002<br><br>DM\u306e\u9001\u308a\u65b9\u3092\u5de5\u592b\u3057\u306a\u304c\u3089\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">SNS\u30c1\u30e3\u30cd\u30eb\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n\n\n\n<p>SNS\u30c1\u30e3\u30cd\u30eb\u306e\u6d3b\u7528\u3082\u6709\u52b9\u3067\u3059\u3002<br><br>Instagram\u3067\u3042\u308c\u3070\u753b\u50cf\u3084\u52d5\u753b\u3092\u901a\u3057\u305f\u5546\u54c1\u7d39\u4ecb\u3001Twitter\u3067\u306f\u97f3\u58f0\u3092\u4f7f\u3063\u305f\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u306e\u4f1a\u8a71\u3084\u30ea\u30c4\u30a4\u30fc\u30c8\u306b\u3088\u308b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u53ef\u80fd\u3067\u3059\u3002<br><br>\u81ea\u793e\u306e\u6d3b\u52d5\u5185\u5bb9\u3092\u8a73\u3057\u304f\u767a\u4fe1\u3057\u305f\u3044\u5834\u5408\u306f\u3001Facebook\u3092\u6d3b\u7528\u3059\u308b\u306e\u3082\u4e00\u3064\u306e\u624b\u3067\u3057\u3087\u3046\u3002<br><br>SNS\u306e\u7279\u6027\u3084\u30e6\u30fc\u30b6\u30fc\u5c64\u306b\u5408\u308f\u305b\u3066\u3001\u81ea\u793e\u306e\u60c5\u5831\u767a\u4fe1\u3082\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u3067\u6210\u679c\u3092\u4e0a\u3052\u308bABM\u6226\u7565<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_5.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>BDR\u3067\u6210\u679c\u3092\u6319\u3052\u308b\u306b\u306f\u3001ABM\u6226\u7565\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br><br>\u305d\u3082\u305d\u3082\u3001ABM\u3068\u306fAccount Based Marketing\u306e\u7565\u3067\u3001\u4e3b\u306bBtoB\u306b\u304a\u3051\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e\u3072\u3068\u3064\u3067\u3059\u3002\u4e3b\u306b\u3001\u58f2\u4e0a\u304c\u6700\u5927\u5316\u3059\u308b\u4f01\u696d\u3092\u7d5e\u308a\u8fbc\u307f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u89e3\u50cf\u5ea6\u3092\u4e0a\u3052\u306a\u304c\u3089\u8907\u6570\u306e\u90e8\u9580\u304c\u9023\u643a\u3057\u3066\u6700\u9069\u306a\u65bd\u7b56\u3067\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u307e\u3059\u3002<br><br>\u5f93\u6765\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u7279\u5b9a\u306e\u696d\u7a2e\u3084\u8077\u7a2e\u306b\u5bfe\u3057\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3063\u3066\u304d\u307e\u3057\u305f\u3002\u3057\u304b\u3057ABM\u6226\u7565\u3067\u306f\u300c\u4f01\u696d\u5168\u4f53\u300d\u3092\u9867\u5ba2\u3068\u6349\u3048\u3001\u4f01\u696d\u5358\u4f4d\u3067\u6700\u9069\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u307e\u3059\u3002<br><br>\u307e\u305f\u3001\u512a\u826f\u4f01\u696d\u3092\u7d5e\u308a\u8fbc\u3080ABM\u6226\u7565\u3068\u3001\u4e2d\u5805\u301c\u5927\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308bBDR\u3068\u306e\u89aa\u548c\u6027\u304c\u9ad8\u3044\u3067\u3059\u3002<br><br>\u5f93\u3063\u3066\u3001\u4e2d\u5805\u4f01\u696d\u3084\u5927\u624b\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308bBDR\u3067\u6210\u679c\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001ABM\u6226\u7565\u3078\u306e\u7406\u89e3\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u3092\u6210\u529f\u306b\u5c0e\u304fABM\u6226\u7565\u306e\u30dd\u30a4\u30f3\u30c84\u3064<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_6.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>\u3067\u306f\u3001BDR\u3092\u6210\u529f\u306b\u5c0e\u304fABM\u6226\u7565\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u4ee5\u4e0b\u306e4\u3064\u3067\u3059\u3002<br><br>1. \u30bf\u30fc\u30b2\u30c3\u30c8\u4f01\u696d\u306e\u6c7a\u88c1\u30d5\u30ed\u30fc\u3068\u7d44\u7e54\u56f3\u3092\u628a\u63e1\u3059\u308b<br>2. LTV\u306e\u9ad8\u3044\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5206\u6790\u3059\u308b<br>3. \u9069\u5207\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b<br>4. One to One\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3059\u308b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30bf\u30fc\u30b2\u30c3\u30c8\u4f01\u696d\u306e\u6c7a\u88c1\u30d5\u30ed\u30fc\u3068\u7d44\u7e54\u56f3\u3092\u628a\u63e1\u3059\u308b<\/h3>\n\n\n\n<p>\u307e\u305aABM\u6226\u7565\u3067\u91cd\u8981\u306a\u306e\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u4f01\u696d\u306e\u6c7a\u88c1\u30d5\u30ed\u30fc\u3068\u7d44\u7e54\u56f3\u306e\u628a\u63e1\u3067\u3059\u3002<br><br>\u524d\u8ff0\u3057\u305f\u3068\u304a\u308a\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u6226\u7565\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u306b\u306f\u3001\u6c7a\u88c1\u3084\u627f\u8a8d\u306e\u6a29\u9650\u3092\u6301\u3064\u30ad\u30fc\u30de\u30f3\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br><br>\u7279\u306b\u3001\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u306f\u3001\u90e8\u7f72\u304c\u591a\u304f\u6c7a\u88c1\u307e\u3067\u306e\u30b9\u30c6\u30c3\u30d7\u304c\u8907\u96d1\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u6700\u77ed\u30eb\u30fc\u30c8\u3067\u5546\u8ac7\u306b\u9032\u3081\u308b\u3088\u3046\u306b\u7d44\u7e54\u56f3\u3092\u628a\u63e1\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LTV\u306e\u9ad8\u3044\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5206\u6790\u3059\u308b<\/h3>\n\n\n\n<p>ABM\u6226\u7565\u3092\u9032\u3081\u308b\u3046\u3048\u3067\u3001LTV\u306e\u9ad8\u3044\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u5206\u6790\u304c\u91cd\u8981\u3067\u3059\u3002<br><br>LTV\u3068\u306f\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u306e\u3053\u3068\u3002\u4e00\u4eba\u306e\u9867\u5ba2\u304c\u81ea\u793e\u3068\u306e\u30d3\u30b8\u30cd\u30b9\u958b\u59cb\u304b\u3089\u7d42\u4e86\u307e\u3067\u306b\u3082\u305f\u3089\u3059\u91d1\u92ad\u7684\u4fa1\u5024\u3092\u8a55\u4fa1\u3057\u305f\u6307\u6a19\u3067\u3059\u3002<br><br>ABM\u6226\u7565\u3067\u306f\u3001LTV\u304c\u6700\u5927\u3068\u306a\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u96c6\u4e2d\u3057\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u307e\u3059\u3002<br><br>\u3067\u304d\u308b\u3060\u3051\u591a\u304f\u306e\u9867\u5ba2\u306eLTV\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u306e\u7279\u6027\u3092\u3064\u304b\u307f\u9069\u5207\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u3092\u5206\u6790\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9069\u5207\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n\n\n\n<p>\u9069\u5207\u306aKPI\u3092\u8a2d\u7f6e\u3057\u3001\u9032\u6357\u72b6\u6cc1\u3092\u6570\u5024\u5316\u3057\u3066\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<br><br>BDR\u3092\u6210\u529f\u306b\u5c0e\u304fKPI\u306e\u7a2e\u985e\u306f\u3001\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<br><br>\u25cf \u30e1\u30fc\u30eb\u958b\u5c01\u7387<br>\u25cf \u67b6\u96fb\u6570<br>\u25cf \u5546\u8ac7\u6570\u30fb\u5546\u8ac7\u5316\u7387<br>\u25cf \u53d7\u6ce8\u91d1\u984d<br><br>BDR\u306b\u304a\u3044\u3066KPI\u3092\u8a2d\u7f6e\u3059\u308b\u969b\u306f\u3001\u8cea\u3068\u91cf\u306e\u30d0\u30e9\u30f3\u30b9\u306b\u6ce8\u76ee\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<br><br>\u6d3b\u52d5\u91cf\u306b\u5bfe\u3059\u308b\u5546\u8ac7\u4ef6\u6570\u3001\u5546\u8ac7\u4ef6\u6570\u306b\u5bfe\u3059\u308b\u53d7\u6ce8\u7387\u3068\u3044\u3046\u8cea\u3068\u91cf\u3092\u540c\u6642\u306b\u7740\u76ee\u3059\u308b\u3053\u3068\u3067\u3001\u76ee\u6a19\u9054\u6210\u306b\u8fd1\u3065\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">One to One\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3059\u308b<\/h3>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306eOne to One\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3082\u5b9f\u65bd\u3057\u307e\u3057\u3087\u3046\u3002<br><br>One to One\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068\u306f\u3001\u9867\u5ba2\u4e00\u4eba\u3072\u3068\u308a\u306b\u5408\u308f\u305b\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u3053\u3068\u3002\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u3082\u753b\u4e00\u7684\u306a\u65bd\u7b56\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u3054\u3068\u306b\u9069\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u884c\u3057\u307e\u3059\u3002<br><br>One to One\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4ee3\u8868\u7684\u306a\u624b\u6cd5\u306b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<br><br>\u25cf \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\uff1a\u904e\u53bb\u306b\u30b5\u30a4\u30c8\u3078\u8a2a\u554f\u3057\u305f\u95b2\u89a7\u8005\u306b\u3001\u4ed6\u30b5\u30a4\u30c8\u4e0a\u3067\u914d\u4fe1\u3059\u308b\u5e83\u544a<br>\u25cf \u30ec\u30b3\u30e1\u30f3\u30c7\u30fc\u30b7\u30e7\u30f3\uff1a\u9867\u5ba2\u306e\u8cfc\u5165\u5c65\u6b74\u3092\u3082\u3068\u306b\u3001\u8208\u5473\u95a2\u5fc3\u306e\u9ad8\u3044\u88fd\u54c1\u3092\u30b5\u30a4\u30c8\u4e0a\u3067\u63d0\u793a<br>\u25cf DM\u9001\u4ed8\uff1a\u9867\u5ba2\u306e\u8208\u5473\u95a2\u5fc3\u306e\u9ad8\u305d\u3046\u306a\u60c5\u5831\u3092DM\u3067\u76f4\u63a5\u914d\u4fe1<br><br>\u9867\u5ba2\u30681\u5bfe1\u3067\u5411\u304d\u5408\u3044\u3001\u9867\u5ba2\u304c\u62b1\u3048\u308b\u60a9\u307f\u3084\u30cb\u30fc\u30ba\u3092\u5f15\u304d\u51fa\u3059\u3053\u3068\u3067\u9867\u5ba2\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u304c\u9ad8\u307e\u308a\u3001\u7d99\u7d9a\u7684\u306a\u53d6\u5f15\u304c\u898b\u8fbc\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u3092\u6210\u529f\u306b\u5c0e\u304f\u30c4\u30fc\u30eb<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_7.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>BDR\u3092\u52b9\u7387\u7684\u306b\u9032\u3081\u308b\u306b\u306f\u3001IT\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<br><br>BDR\u3092\u6210\u529f\u306b\u5c0e\u304f\u30c4\u30fc\u30eb\u3092\u4ee5\u4e0b\u306b\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>\u30c4\u30fc\u30eb<\/th><td>\u7279\u5fb4<\/td><td>\u6a5f\u80fd<\/td><\/tr><tr><th>MA\u30c4\u30fc\u30eb<\/th><td>\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406<br>\u898b\u8fbc\u5ba2\u306e\u5206\u6790\u304b\u3089\u80b2\u6210\u307e\u3067\u884c\u3046<\/td><td>\u898b\u8fbc\u307f\u5ba2\u306e\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3068\u80b2\u6210<br>\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u30b7\u30ca\u30ea\u30aa\u4f5c\u6210<br>\u30e1\u30fc\u30eb\u914d\u4fe1<br>\u5206\u6790\u30ec\u30dd\u30fc\u30c8<br>\u30b3\u30f3\u30c6\u30f3\u30c4\u7ba1\u7406<\/td><\/tr><tr><th><a href=\"https:\/\/dgloss.co.jp\/column\/63\/\" target=\"_blank\" rel=\"noreferrer noopener\">SFA\u30c4\u30fc\u30eb<\/a><\/th><td>\u6848\u4ef6\u7ba1\u7406\u3084\u9867\u5ba2\u7ba1\u7406\u306a\u3069\u55b6\u696d\u6d3b\u52d5\u5168\u822c\u306e\u4f5c\u696d\u3092\u52b9\u7387\u5316\u30fb\u81ea\u52d5\u5316\u3059\u308b<\/td><td>\u5546\u8ac7\u60c5\u5831\u7ba1\u7406<br>\u6848\u4ef6\u7ba1\u7406<br>\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406<br>\u4e88\u5b9f\u7ba1\u7406<br>\u55b6\u696d\u884c\u52d5\u306e\u53ef\u8996\u5316<\/td><\/tr><tr><th><a href=\"https:\/\/dgloss.co.jp\/column\/72\/\" target=\"_blank\" rel=\"noreferrer noopener\">CRM\u30c4\u30fc\u30eb<\/a><\/th><td>\u9867\u5ba2\u60c5\u5831\u3084\u9867\u5ba2\u306e\u8cfc\u5165\u5c65\u6b74\u3001\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u3084\u30a2\u30f3\u30b1\u30fc\u30c8\u7d50\u679c\u306a\u3069\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3059\u308b<\/td><td>\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790<br>\u30a2\u30d7\u30ed\u30fc\u30c1\u30bf\u30a4\u30df\u30f3\u30b0\u5206\u6790<br>LTV\u8a08\u6e2c<br>\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u751f\u6210<\/td><\/tr><tr><th><a href=\"https:\/\/dgloss.co.jp\/column\/69\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7 \u30c4\u30fc\u30eb<\/a><\/th><td>\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u3067\u5546\u8ac7\u3092\u884c\u3046<\/td><td>\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u3067\u306e\u5546\u8ac7<br>\u30aa\u30f3\u30e9\u30a4\u30f3\u540d\u523a\u4ea4\u63db<br>\u30c8\u30fc\u30af\u30b9\u30af\u30ea\u30d7\u30c8\u8868\u793a<br>\u8cc7\u6599\u5171\u6709<br>\u30c1\u30e3\u30c3\u30c8<\/td><\/tr><tr><th><a href=\"https:\/\/dgloss.co.jp\/column\/73\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u540d\u523a\u7ba1\u7406\u30c4\u30fc\u30eb<\/a><\/th><td>\u540d\u523a\u3092\u30b9\u30ad\u30e3\u30ca\u30fc\u3084\u30ab\u30e1\u30e9\u3092\u4f7f\u7528\u3057\u3066\u30c7\u30fc\u30bf\u3068\u3057\u3066\u53d6\u308a\u8fbc\u307f\u3001\u4e00\u5143\u5316\u3059\u308b<\/td><td>\u540d\u523a\u306e\u30c7\u30fc\u30bf\u5316<br>\u81ea\u52d5\u8aad\u307f\u8fbc\u307f\u6a5f\u80fd<br>\u81ea\u52d5\u540d\u5bc4\u305b<br>\u540d\u523a\u691c\u7d22<br>\u63a5\u70b9\u7ba1\u7406<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u304a\u3059\u3059\u3081\u306e\u30c4\u30fc\u30eb\u3092\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u5404\u30c4\u30fc\u30eb\u304b\u3089\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BDR\u306e\u65bd\u7b56\u3092\u6210\u529f\u3055\u305b\u3066\u53ce\u76ca\u306e\u5b89\u5b9a\u5316\u3092\u56f3\u308d\u3046<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dgloss.co.jp\/wp\/wp-content\/uploads\/2023\/06\/2_ph_8.jpg\" alt=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01\"\/><\/figure>\n\n\n\n<p>SaaS\u5e02\u5834\u306e\u6025\u901f\u306a\u62e1\u5927\u306b\u3088\u308a\u3001BDR\u306f\u4eca\u5f8c\u3082\u307e\u3059\u307e\u3059\u91cd\u8981\u3068\u306a\u308b\u624b\u6cd5\u3067\u3059\u3002<br><br>\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u305f\u3081\u6642\u9593\u3068\u52b4\u529b\u3092\u8981\u3057\u307e\u3059\u304c\u3001\u6848\u4ef6\u3092\u7372\u5f97\u3059\u308c\u3070\u53ce\u76ca\u306e\u5b89\u5b9a\u5316\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<br><br>\u307e\u305f\u3001BDR\u3092\u52b9\u7387\u7684\u306b\u9032\u3081\u308b\u306b\u306fIT\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u306a\u304c\u3089\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/dgloss.co.jp\/column\/4\/\">\u30c6\u30ec\u30a2\u30dd\u4ee3\u884c\u3068\u306f?\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u5fb4\u3092\u89e3\u8aac\u3057\u307e\u3059\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/dgloss.co.jp\/column\/3\/\">\u30c6\u30ec\u30a2\u30dd\u4ee3\u884c\u306e\u8cbb\u7528\u306e\u6c7a\u307e\u308a\u65b9\u3092\u89e3\u8aac\uff01\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/dgloss.co.jp\/column\/6\/\">\u696d\u754c\u5225\uff01\u30c6\u30ec\u30a2\u30dd\u4ee3\u884c\u516810\u793e\u3092\u5fb9\u5e95\u6bd4\u8f03\uff01IT\u3084Web\u5236\u4f5c\u3001BtoB\u3001BtoC\u306a\u3069\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/a><\/p>\n","protected":false},"featured_media":822,"template":"","column-cat":[],"class_list":["post-680","column","type-column","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01 - DGLOSS Co., Ltd<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dgloss.co.jp\/en\/column\/75\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BDR\u3068\u306f\uff1f\u55b6\u696d\u3092\u6210\u529f\u3055\u305b\u308b5\u3064\u306e\u65bd\u7b56\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac\uff01 - DGLOSS Co., Ltd\" \/>\n<meta property=\"og:description\" content=\"BDR\u3068\u306f\u3001\u81ea\u793e\u304b\u3089\u65b0\u898f\u958b\u62d3\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u6226\u7565\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u578b\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u3053\u3068\u3067\u3059\u3002\u30d4\u30f3\u30dd\u30a4\u30f3\u30c8\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u30ea\u30fc\u30c1\u3057\u3001\u6848\u4ef6\u7372\u5f97\u3057\u305f\u969b\u306f\u53ce\u76ca\u306e\u5b89\u5b9a\u5316\u3092\u56f3\u308a\u307e\u3059\u3002 \u3057\u304b\u3057\u3001\u30bb\u30fc\u30eb\u30b9\u306e\u30dd\u30a4\u30f3\u30c8\u3092 [&hellip;]\" 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